Vivid's Nocto Bat flies into retail

The firm has received positive feedback for its new tech toy, with it winning plaudits for its various features, including games, a protect mode and sound effects, as well as for the fact that it doesn’t rely on an app to work.
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Preparing to make its debut this summer, Vivid has high hopes that its new interactive bat, Nocto, will be a big hit with kids this Christmas. 

Nocto boasts a range of features, including interactive gameplay, six different moods, coloured lights, sound effects and movements, as well as a protect mode. 

“We have really high hopes for Nocto, and judging by the fantastic reaction he’s received so far, we are justified in believing he’s going to be hanging around on a lot of children’s Christmas lists,” Nocto’s brand manager at Vivid, James Ratcliffe, told ToyNews. 

“Nocto’s protect mode is a great feature and we think it will provide some light-hearted fun for all the family setting him up in various locations around the house, ready to trigger the alarm at the first sight of an intruder.”

As more and more tech toys start to take the industry by storm, the company believes Nocto can stand out from the crowd thanks to it not relying on an app to work, and heaps of, what Vivid calls, ‘batitude’. 

“We have had positive feedback on the fact you don’t need an app to play with Nocto – all of Nocto’s great features come from the toy itself straight out of the box,” added Ratcliffe.

“A really unique feature is that Nocto will come hanging upside down in pack on the shelves. Kids are going to love finding lots of different places to hang Nocto up.”


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The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.