Vivid and Drumond Park merge operations in UK and Ireland

Vivid will manage the sales, marketing and distribution of Drumond Park games brands in the UK and Ireland.
Author:
Publish date:
Social count:
0

Vivid and Drumond Park have merged its operations in the UK and Ireland.

Vivid Group will now manage the sales, marketing and distribution of Drumond Park games brands in the UK and Ireland.

The move will create 'the largest independent toy and games group in the UK market' and as a result, both companies can expand their product development and marketing investment in the coming years.

A new Drumond Park sales division will operate within Vivid UK, reporting to Vivid UK commercial director Nick Thomas.

Customers will continue to work with their existing Drumond Park sales contacts, while Vivid’s customer service team will manage orders, expedite deliveries and manage invoices.

All Drumond Park marketing and advertising plans remains intact.

“This is a perfect merger for both companies as our strengths are totally complimentary”, stated Paul Weston, Vivid CEO.

“The new structure will enable us both to invest further in product development and marketing support while also providing customers with a streamlined logistics interface.”

Claire McCool, Drumond Park sales and marketing director, added: "We are proud to have built Drumond Park into the number one independent UK games business and partnering up with Vivid, a company that shares our values, passion and approach to business, brings an exciting new force to the industry.

"We really could not be working with a better team to continue to build the successful Drumond portfolio."

Related

5_Pocoyo.jpg

Big Deal for Drumond Park

Drumond Park has mopped up more game rights to Endemol’s Deal or No Deal, Channel 4’s afternoon and Saturday evenings TV ratings hit, turning it into a board game, an electronic game and a hand-held game. 

Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.

Liberty

UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.