US: Rubie's Costume Company joins Voltron relaunch

Classic Media and World Events Productions (WEP) add new partners in the US for the relaunch of the iconic franchise.
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Voltron will return with a new animated series, Voltron Force, on Nicktoons this summer.

Rubie’s Costume Company will offer costumes of the characters in the series, joining existing partners, Mattel, which is developing master toy lines and THQ, which will produce video games.

“We are excited to reintroduce Voltron with top consumer products partners on board,” said Karyn Schneider, vice president, licensing, Classic Media.

“With the dream team of Nicktoons, Mattel and THQ, now joined by these industry-leading partners, Voltron’s return will appeal to fans of all ages and the franchise is poised to take the world by storm, again.”

The premiere of Voltron Force this spring will be the first original franchise-related television content in ten years. Following the premiere in the US, the series is scheduled to launch in 2011 with key broadcasters worldwide.



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