Announced by Hit Entertainment at the Hong Kong Toys and Games Fair, the Australian firm will oversee the transition from the Thomas & Friends Motor Road and Rail track system to the new one, which is due to launch in 2009.
The firm will also continue to distribute the Tomy Thomas & Friends Pre-school range.
Peter Byrne, executive vice president, Worldwide Consumer Products, Hit Entertainment said: “Funtastic has been an integral part of our success and growth in the Australian market and this appointment is reflective of Funtastic’s enormous contribution. With an exciting new track system, we look forward to working with Funtastic in taking the Thomas & Friends brand to a whole new level.”
Tony Oates, Funtastic’s MD added: “The whole Funtastic team is incredibly proud to carry on our long history of marketing and distributing Thomas & Friends in the Australian marketplace. And we have some exciting plans in place to ensure Thomas continues to reign supreme with Australian pre-schoolers in 2008.”