Young inventors and toy designers are being welcomed to next year’s Toy Fair with a special seminar hosted by the BTHA aimed at attracting students and new inventions to the toy industry.
Held on Thursday, January 22nd – the final day of the show – the day will feature talks and discussions from of the leading names in the inventor relations’ community, including Hasbro’s Dougal Grimes and HTI Toys’ Jason Cawdell.
The day will start with an introduction from Jon Stewart, founder partner of Worlds Apart and BTHA council member, before talks from industry experts.
Session one will be from David Fry, UK and European patent attorney at Agile IP, talking about protecting investment through IP.
This will be followed by Dougal Grimes, director of global gaming acquisition and inventor relations at Hasbro, discussing how to approach large toy manufacturers with new IP and game inventions.
The final session of the day will be from Jason Cawdell, head of creative at HTI Toys, entitled Toy Design: The Best Job in the World. Students will then to able to walk the showfloor and meet with different exhibitors.
Universities already confirmed to take part include University of Portsmouth, University of Sussex, Kingston, Brunel, University of Brighton and the University of Central Lancashire, which runs a specific MA in toy design.
“The student seminar is a fantastic opportunity to show the toy industry in all its glory to potential new talent,” said Natasha Crookes, director of communication and public affairs at the BTHA (above).
“We are really grateful to our speakers and exhibitors for making the time and hopefully we can inspire the next generation of toy makers.”
Exhibitors that are interested in meeting the design students should contact Kerri@btha.co.uk or call 020 7701 7127.