Tomy Europe has strengthened its team with two new appointments in its Agriculture Division.
Drew Gibson (pictured) has joined the marketing team as sales and marketing co-ordinator for the Britains and John Deere brands.
Gibson takes over from James Gothard, who has been promoted to product development executive.
With a strong marketing, events and social media background, Drew will be responsible for providing additional sales and marketing support for the division.
He will also have a key role in planning and organising trade fairs as well as assisting with the production of product catalogues and the creation of packaging and marketing material.
Gibson will liaise with external agencies while supporting the OEM programmes, playing a vital role in the development of marketing and social media campaigns alongside PR Agency Norton & Co.
Meanwhile, Gothard will manage product and event planning and development within the team as well as assist with marketing activities and liaising with licensees.
Emilia Lawes, sales and marketing manager of Agriculture at Tomy Europe said: “Drew is a great asset to the TOMY Agriculture team.
"His marketing, events and social media experience will prove invaluable as we take our first steps into the social media arena.
"James has proved a vital member of the Agriculture team and we look forward to him taking on fresh challenges in his new role.”
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