Tomy demonstrates Toy Fair confidence

Firm confirms attendance at Toy Fair 2011, increasing its stand by 135 per cent.
Author:
Publish date:
Social count:
0
38_Tomy logo 300.jpg

Tomy returned to exhibit at Toy Fair in 2010 as the show returned to Olympia and has now secured a prominent position for the 2011 show on the newly opened gallery level at Olympia.

Robert Mann, president, Tomy Europe commented: "We have many new developments in 2011. Our vision is to accelerate the growth of our business by broadening our product portfolio to appeal to a wider range of kids.

"This means strengthening our stronghold in pre-school with some great new introductions in our Play to Learn range; by growing our arts and crafts category with new innovative craft kit ranges and then really expanding our boys' offering with some fantastic new Tomica lines that will really capture kids' imaginations along with a strong line up of fantastic products linked to iconic boys licenses such as Harry Potter, K'Nex, Super Mario and Sonic the Hedgehog."

He concluded: "It's going to be a really exciting year and we are looking forward to showcasing our range at Toy Fair at Olympia in January."

Toy Fair takes place at the Grand Hall, Olympia from 25-27 January 2011.

Related

5_Pocoyo.jpg

Tomy on TV

Firm launches TV campaign as part of the strategic positioning for its Discovery range

Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.

Liberty

UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.