The LEGO Group announces partnership with Cartoon Network to support Nexo Knights toy line

Cartoon Network will also back the release of the new Merlok 2.0 gaming app.
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The LEGO Group is partnering with Cartoon Network, which will see the channel back its new range of Nexo Knights toys and the release of the Merlok 2.0 gaming app.

As part of the deal, Cartoon Network will promote both of the products across its TV and digital platforms to fans.

In addition, Cartoon Network will launch a 30 second webdrive, which will showcase the new toy line to kids.

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The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.