Takara Tomy profits soar

Boys toys and restructuring boosts profit by 551.9 per cent for the full year, ended March 31st 2010.
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The group reported net sales for the year of £1.36 billion, down one per cent year-on-year.

Net income for the period was £68.7 million, up 551.9 per cent. The firm says this is mainly due to a number of hit products in the boys business, the reconstruction of the business portfolios and reduction of costs.

The group profit was the highest recorded for a full year since the Takara-Tomy merger.

In the toy business, net sales for the year were £872.3 million, down 0.2 per cent year-on-year, while operating income amounted to £108.79 million, up 58.3 per cent.



European markets saw strong sales of arts and crafts and products targeting babies and pre-school children, while reductions in staff numbers and cuts in the marketing budget helped increase profit.



In the Japanese market, product expansion and promotional in-store events grew sales of Beyblades significantly. Trading game Duel Masters also increased in popularity. Tomica was also grown with new product releases.



Sales of Transformers grew significantly in the US, due to the release of the movie and DVD.

Manufacturing was also targeted for aggressive cost reductions, with developments including the move of manufacturing from China to Vietnam.

The toy peripheral business saw net sales of £520.4 million, down 4.3 per cent year-on-year, while operating loss was £4 million compared with an operating loss of £9.8 million in the previous year.

Net sales in Japan for the year was £1.25 billion, up 0.4 per cent year-on-year, while operating income was £93.59 million, a growth of 66.3 per cent. 



Net sales in Europe were £76.53 million, down 16.9 per cent year-on-year, while operating income was £1.44 million, down 10.8 per cent. 



Net sales in North America were £7.78 million, down 41 per cent year-on-year, while operating income improved significantly to £360,171 compared with an operating loss of £2.81 million in the previous fiscal year.

Net sales in Asia were £199.13 million, down 13.2 per cent year-on-year, while operating income was £8.36 million, a considerable increase of 16.6 per cent.

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