SUPPLIER FOCUS: LeapFrog - ToyNews

SUPPLIER FOCUS: LeapFrog

Robert Dekker talks LeapPad2, LeapsterGS and the lessons learnt from last year.
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The biggest product news of the year so far for the toy industry? Well, the announcement of the LeapPad2 and LeapsterGS last month certainly has to be up there. After the news broke, the internet and social media channels were alight with excitement.

For LeapFrog, the viral buzz around the two devices is a massive confidence booster.

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