Spin Master will unveil its Hatchimals toy on October 7th, 2016, or as the firm has coined it, 'Hatch Day'.
To date, Spin Master has only revealed the toy’s egg-shaped exterior publicly. Children can select the colour and species of their Hatchimal egg, but who is inside will only be revealed by holding and hatching the Hatchimal.
The firm has revealed that Hatchimals integrates advanced technology in 'new and unexpected ways to bridge multiple play patterns'.
“Hatchimals ‘come to life’ from the connection with a child; the inherent nurturing play pattern initiates the experience,” said James Martin, head of robotics global business unit, Spin Master.
“It is a wonderful bonding and magical experience that continues to evolve. Get ready to see who’s inside on Hatch Day and get ready to be amazed.”
Spin Master's Hatchimals will be available from October 7th with an RRP of £59.99.