Read ToyNews April online now

The latest issue has now hit desks and is available to view online.
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The April mag carries guides to the boys' market, with an analysis of the sector from BrandTrends researcher Philippe Guinaudeau.

There is a round up of what's new in the games and puzzles sector. Also included is a look at the range of children's magazines available.

With the Royal Wedding fast approaching, we take a look at the licensing and merchandising programme around it.

We chatted to Esdevium and Pokemon about their plans for the Black and White series and to Jumbo about the Wasgij plans.

In addition, all your favourites are there, including new products, industry comment, NPD stats, news, retail charts and much more.

To read the issue online, simply click here.


Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.


UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.