Read the July issue of ToyNews online now

Prepare yourselves for the futuristic world of AI technology in toys and games; it's closer than you think.
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The July issue of ToyNews is available to read online, on your iPad, laptop or smart device now.

This month, ToyNews takes you on a journey through the use of Artificial Intelligence in the toy and game space with our deep dive feature on the topic of tech toys.

We chat exclusively to Bulldog Licensing about the success of the Shopkins’ licensing programme and why Pikmi Pops is destined for big things this year both on the toy shelves and in the franchise space.

With consumer opinion shifting dramatically following a number of high profile campaigns surrounding the issue of plastic waste, we take a look at the latest developments in the toy space in our on-going sustainability campaign.

On top of all of this, ToyNews takes an in-depth look at the children’s books sector, before diving into our sector guides on tech toys, dress-up and role play and animals and play-sets.

Discover all of this and more of our regular, trade leading content in the July issue of ToyNews.

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