Have you got toy licensees on board for Planes?
Yes. It will be one of Disney’s main lines next year including toys for Christmas 2013.
Planes looks absolutely fabulous. In some markets like North America we are going directly to DVD and across Europe we are going theatrical, so that’ll be from early August through to the end of November next year, depending on the market.
Do you think Planes can replicate the success of Cars?
Yes. It won’t be the size of Cars, but it will add to, and maintain, the success of the Cars franchise. In the future there will be additions to the Cars franchise in different vehicle guises. Watch this space, there’s a lot coming.
On Cars we have apps, online games, DVDs and merchandise, so when a new movie comes along it can all happen again. You recreate that noise and cycle each time around.
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