Promising start for Mike the Knight

Strong first week data for Cbeebies show lifts Hit Entertainment.
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Hit Entertainment is celebrating early success for its new Mike the Knight property.

TV data from Barb has shown a strong first week (October 31st to November 4th), with Mike the Knight the number one, most watched show on Cbeebies among housewives with children aged 0 to three, as well as four to six year olds.

To read the full story on sister site, Licensing.biz, simply click here.

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