NY TOY FAIR 2011: Spin Master signs Victorious

Firm named as master toy licensee for Nickeoldeon's live action comedy series.
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The product line-up - which will include fashion dolls and play-sets - is being showcased at New York Toy Fair this week. Highlights include the Make It Shine doll, the Tori doll, Locker Decorator and Microphone.

Since its launch in April 2010, Victorious has been the number one live action comedy series in its timeslot on all TV with kids 6-11, tweens 9-14 and teens 12-17. It reaches 14.4 million kids, 13.7 million tweens and 11.4 million teens each quarter.

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The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.