Now Mattel links with Egmont - ToyNews

Now Mattel links with Egmont

Publisher set to expand its girls' portfolio with a Monster High magazine.
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The new deal with Mattel will see the firm launch the magazine internationally from April 4th.

The new title, licensed by Mattel, joins Egmont’s girls’ portfolio, which currently includes six successful titles - Barbie, Disney Princess, Go Girl, Tinkerbell, Animal Cuties and We Love Pop magazines.

The Monster High magazine will be aimed at girls aged seven to 12 and will be filled with exclusive content and features on style, school and friendships.

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