Night Garden heads to Spain

Smash hit pre-school show to be aired by TVE in the territory; merchandise roll out to follow.
Author:
Publish date:
Social count:
0
5_Pocoyo.jpg

Smash hit pre-school show to be aired by TVE in the territory; merchandise roll out to follow.

BBC Worldwide has made the 23rd TV sale of In The Night Garden - with TVE in Spain due to air the show from September 10th.

El Jardin de los Sueños will feature as part of TVE's popular Los Lunnis time slot, airing at 8am. Hasbro, the global master to licensee for the property, is hoping to replicate the success of the merchandise in the UK with the launch of seven key lines in Spain in time for Christmas.

Each line will focus on the core characters - Igglepiggle, Upsy Daisy and Makka Pakka. Bi-plano, the licensing agent for BBC Worldwide in Spain, is also confirmed to launch new licensees, while Big Picture has signed a deal to distribute DVDs from Easter 2009.

"We are thrilled to be continuing our relationship with TVE to bring the magic of In The Night Garden to Spain," said Monisha Shah, director of developed markets, EMEA for BBC Worldwide. "The success of the show in the UK is now being rolled out across the world and this broadcast in Spain is a significant moment for the brand.

"We are hopeful that this imaginative and magical show captivates the Spanish population in the same way it has done in the UK and in countries across the world."

Manuel Farelo, director of children's programming for TVE, added: "In The Night Garden reinforces TVE's nursery programmes' quality commitment. This way the company encourages trustworthy programmes for parents and educators."

Related

Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.

Liberty

UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.