Minister visits Golden Bear

Mark Prisk, Minister for Business, Innovation and Skills drops in as part of Midlands tour.
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The Minister was greeted by Golden Bear’s product and marketing director, Christine Nicholls.

The visit was organised so Prisk could find out more about the toy industry, and see how a British firm was coping during the recession.

The Tory MP was given a tour of the design and product development departments, where he was given an insight on the importance licensing has within the toy industry.

Prisk was also confirmed as a fan of Wenlock and Mandeville, the London 2012 mascots. He commented that the Union Jack versions of the pair would appeal to kids of all ages.

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