Minister visits Golden Bear - ToyNews

Minister visits Golden Bear

Mark Prisk, Minister for Business, Innovation and Skills drops in as part of Midlands tour.
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The Minister was greeted by Golden Bear’s product and marketing director, Christine Nicholls.

The visit was organised so Prisk could find out more about the toy industry, and see how a British firm was coping during the recession.

The Tory MP was given a tour of the design and product development departments, where he was given an insight on the importance licensing has within the toy industry.

Prisk was also confirmed as a fan of Wenlock and Mandeville, the London 2012 mascots. He commented that the Union Jack versions of the pair would appeal to kids of all ages.

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The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.