MGA Entertainment donates £3,000 to cancer charity

Donation follows the company's 'True Hope' dolls partnership with CLIC Sargent.
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MGA Entertainment has donated £3,000 to CLIC Sargent.

The donation follows the company's 'True Hope' dolls partnership with the children's cancer charity earlier this year.

The cheque was presented to CLIC Sargent on Friday 26th April, at Paul’s House, CLIC Sargent’s 'home from home' in London.

Home from homes provide free accommodation for children, young people and families having cancer treatment at major centres.

Marian Davis, marketing manager at MGA, was also given a special tour of the facilities.

Davis said: “We are truly honoured to be able to hand over this contribution to CLIC Sargent to help further support the fantastic work they do for young people in the UK.

"The money we have donated is the equivalent to a 100-night stay at Paul’s House, which could make a real difference to families dealing with cancer."

The True Hope dolls, versions of the brand's Bratz and Moxie Girlz dolls without hair to show empathy, were sold through Toys R Us.

MGA donated £1 to CLIC Sargent for every True Hope doll sold.

Lucy Toller, corporate partnerships manager at CLIC Sargent, said: "We would like to say a big thank you to MGA.

"We're delighted that the True Hope dolls are providing a toy for children with hair loss that reflects their experience and could help them feel less isolated.

"The donation will help us to continue to provide clinical, practical and emotional support for children, young people and their families who are coping with cancer."

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