Mega ramps up online presence

Firm unveils three new microsites to support launches of Halo, Dragons Universe and Battle Strikers Metal XS.
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The Halo Battleground includes all the new and unique features and set make up of both the latest Halo products and the current collection.

The site also includes the latest news with new daily features on the blog along with wallpapers to be downloaded. There will also be a halo contest launching soon on the site.

The Dragons Universe microsite includes an interactive game where kids can create their own Power Core character and profile. They can also find information on the Predavor Dragons, Alliance Warriors and Alliance Spaceships, plus 360 degree views and unique features.

The site also features the Dragons Universe background story, the latest TV advert, special features and downloads and a forum for kids to write their comments and discuss topics on the blog. Visit

Kids can now choose their team and control the battle with new Battle Strikers Metal XS. Fans can explore the three new teams and all new Metal XS and Mecha FX strikers, customise a Striker and see it battle on the online game.

Kids can then view the latest battling videos and blog them to fellow battlers in the Battle Strikers community. Visit

Pete Fuller, marketing manager, Mega Brands, said: “These are really exciting times for us as these new microsites really increase the presence of our brands.

"With the ever increasing number of kids on the internet, we feel this heightened interactivity will help boost our connection with fans and ultimately our sales.”


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