Mattel and Misty Copeland partner for new Barbie doll

Copeland debuted the new doll on Good Morning America, which is a part of Mattel’s Sheroes program that aims to honour female role models.
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Toy vendor Mattel and American ballet dancer Misty Copeland have teamed up to develop a new Barbie doll based on the ballerina.

Copeland debuted the new doll on Good Morning America, which is a part of Mattel’s Sheroes program that aims to honour female role models.

The doll’s clothing has also been inspired by what Copeland wore during her dance to The Firebird by Igor Stravinsky.

You can check out the rest of the story over at our sister site Licensing.biz.

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