Consumers can order their own personalised Uno card game set - My Uno - online.
Cartamundi says it's launched the 'ground-breaking' European digital printing project this month, in collaboration with Mattel.
Shoppers can upload photos via a special web store, www.myunocards.eu, to create their own custom Uno cards.
The 'My Uno' set currently has a special introductory offer price of £20.
"In the My Uno card game, all action cards are personalised with the customer’s own images, making it the ideal gift idea for any occasion from births to marriages and birthday parties," read a statement.
"With this exciting My Uno project, Cartamundi adds to its already extensive library and steers its mission to become the acknowledged reference for playing cards production."
Since 1992, Uno has been a global best–seller for Mattel. The deck consists of 108 cards, with 32 action cards which can block your opponent.
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