Lego wins global Disney licensee award

Disney has declared Lego as its global toy licensee of the year.
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The global Toys team at Disney Consumer Products voted on more than 600 toy licensees. The Lego range includes Toy Story,Cars and Prince of Persia.

Commenting on the award, head of sales for Lego UK and Ireland, Fiona Wright said: "We are extremely proud of the work we have done on the Disney range. It's worth over $200 million dollars Worldwide and we see the Lego-Disney collaboration as a vital part of our future."


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