Leapfrog chief reveals plans

The company wants to double its App Store offering by the end of the year; Explorer and LeapPad successors are in the works.
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John Barbour, CEO of Leapfrog has said that the electronic toy maker wants to become ‘major player’ in the app market.

Speaking to the technology website Pocket-lint, Barbour also announced: "We are already working on the next Leapster Explorer, and the next LeapPad."

The current LeapPad is still unreleased in the UK, but is set to hit shelves on August 15th.

Speaking about Leapfrog's App Store strategy, Barbour said: "We just can’t make cheap apps. The ones you do find just don’t offer the same experience, and most of the time they just aren’t very good. 

"Our goal is to make such a great experience that you are happy to pay for it."


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The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.