LeapFrog adds popular animations from Genius Brands to content library - ToyNews

LeapFrog adds popular animations from Genius Brands to content library

Warren Buffet's Secret Millionaires Club, Thomas Edison's Secret Lab and Baby genius to learning library.
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Genius Brands International has signed a new agreement with LeapFrog to feature a trio of properties in the LeapPad library of learning content.

Popular children’s animations Baby Genius, Secret Millionaires Club and Thomas Edison’s Secret Lab will be available through the library to the award winning line of learning tablets, including LeapPad Ultra and LeapPad 2 Custom Edition.

“LeapFrog and Genius Brands International are like minded companies that share the same goal of creating and distributing content with a purpose,” said Moynihan Heyward, GBI president.

“The two companies are dedicated to inspiring and engaging children to learn, and this is an ideal collaboration that expands the reach and impact of both of our companies.”

Greg Ahearn, LeapFrog’s chief marketing officer, added: “We are excited to partner with Genius Brand International on introducing its content for early learning, math and science to our LeapFrog families.

“Our highly experienced team of full-time in-house learning experts and Genius Brands International worked closely to select the best content that will engage kids in learning fun on our LeapPad tablets.”

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