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Jumbo celebrates Corrie's 50th anniversary - ToyNews

Jumbo celebrates Corrie's 50th anniversary

Firm to unveil special edition puzzle and a competition at Toy Fair to win a mystery Coronation Street prize.
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The limited edition licensed Wasgij Destiny puzzle is the latest addition to the Wasgij range and is scheduled to launch in store in June, following its showcase at Toy Fair, where Jumbo will also launch an exclusive competition to win a mystery Coronation Street prize.

The product was created by Graham Thompson and contains two puzzles within the box. This will allow puzzlers to puzzle the box image as well as the solution by predicting what the future holds for the people on the box.

The box image features classic characters from the first ten years of the show, while the puzzle image includes cast members from the last ten years.

Retailing at £18.99, Jumbo has secured strong retail distribution for the Wasgij Special Edition Coronation Street puzzle launching in store for autumn/winter 2010 following the showcase at Toy Fair.

On the first day of Toy Fair, Tuesday January 28th, Jumbo will launch an exclusive competition on its stand E40, inviting visitors to name Coronation Street stars. Whoever guesses the most correct star names will win a mystery Coronation Street prize.

Kirstie Oliver, marketing manager, Jumbo, commented: “As the anniversary celebrations piece together, the aim of the game with this Wasgij puzzle is to provide a fun and innovative way to engage fans with all their favourite characters from the iconic television show both on and off air.

"We are confident that although our long and loyal following of Wasgij fans will be streets ahead of most puzzlers, this cult creation will appeal to fans of all ages from the ITV show as a great way to entertain friends and family altogether at home.”

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