John Crane teams up with BonusPrint - ToyNews

John Crane teams up with BonusPrint

The wooden toy firm launches a competition on the photo-printer's website.
Author:
Publish date:
5_Find the Fire Engine.jpg

John Crane has collaborated with BonusPrint to create a cutest photo competition - parents are being invited to send in pictures of their children with toy fire engines

Every entry will recieve a prize of a BonusPrint lunch box featuring their photo while the winner will collect a complete Pintoy Police Series.

John Crane is celebrating sales of over 70,000 Pintoy Fire Engines since launching the toy in 2007. 

Head of marketing at John Crane, Helen Davis, said: "It's an honour for such a large multinational company to offer to partner with us and proves just how far John Crane has developed over the last three years."

The internet toy retailer www.wheniwasakid.co.uk will help promote the competition via its Facebook page and Twitter account.

Speaking about the social media campaign, Davis said: "All three companies involved will be tweeting and using other forms of social media to promote the competition and it’ll be interesting to see how many entries we receive.

"Of course, by using social media we can track where consumers are clicking, how long they are staying on each of the three sites and of course, most importantly, where they are buying John Crane toys."

To enter the competition visit the BonusPrint page here.

Related

Featured Jobs

Copyrights Group

Marketing Manager

The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.