Since May this year, John Crane has been inviting the toy industry to take part in a particularly difficult competition on its blog.
Participants had to solve clues to guess the brands used in the words High Tea Shape Matching - the new shape matching tray puzzle from Tidlo Timeless Toys.
Each letter depicted was from a brand or company to do with food or drink in some form and those trying to crack the code have been commenting and guessing on Facebook and Twitter.
This week, after over 170 correct entries (plus hundreds of incorrect ones) had been received, the winner was announced as Denise Soos.
Denise had correctly managed to identify all 20 brands and will be celebrating by visiting The Ritz Hotel in London for High tea for two.
The correct answers are below:
I can’t Believe its not Butter