John Adams secures sponsorship deal for Channel 5's Slugterra

The agreement will run across half term and Christmas buying periods, featuring science, games and construction toys.
Author:
Publish date:
slugterra.png

John Adams has secured a sponsorship deal for the popular Channel 5 children's show, Slugterra.

The sponsorship package will run across the half term and Christmas buying period from October 2013 through to February 2014 and will see products from the firm's science, games and construction categories featured.

The Channel 5 agreement is part of a heavyweight TV and online advertising campaign that the company is investing in for 2013 onwards.

"We're delighted to be tying up with such a great show," said Simon Pilkington, managing director of John Adams. "The deal will enable us to engage directly with our core demographic at key times."

Related

Featured Jobs

GAMEPLAN LOGO 3D hi res

Marketing Director UK

Gameplan I Southeast of England I Salary: Competitive I Date Published Monday 7th January 2019

Rainbow logo landscape_home of classic Final

Product Manager

Rainbow Designs Ltd I Olympia, London I Salary: Competitive I Date Published Wednesday 16th January 2019