Having already caused shortages of Hasbro's Chewbacca mask with her viral 'Chewbacca Mom', sales of the mask look set to soar even more thanks to a sketch on James Corden's The Late Late Show.
On last night's show, Corden unveiled another one of his much loved Carpool videos, this time featuring Chewbacca Mom herself, Candace Payne, as well as the director of Star Wars: The Force Awakens, J.J. Abrams.
The video sees Abrams give Payne some direction as to how to improve her Chewie impression, before the three of them crack up in the same manner as in the original viral video.
Check out The Late Late Show clip below:
UPDATE: Even Chewie himself is getting in on the act now:
— Star Wars (@starwars) May 25, 2016