Hornby wins 2012 licence - ToyNews

Hornby wins 2012 licence

The first official London 2012 toys will be ready by Christmas from Hornby.
Author:
Publish date:
Social count:
0
5_Pocoyo.jpg

A special Scalextric velodrome set, Corgi die-cast model vehicles - including London buses and taxis, Hornby models of the trains used for the 2012 Games and Airfix kits of the main London 2012 venues - including the Olympic Stadium, will be in the range.

The firm has been awarded a three-year licence to develop and market the line, which will all feature the London 2012 branding.

London 2012 chief executive Paul Deighton said: "We are proud to be working with a truly iconic British company, which can offer us a great range of products across its brands that will celebrate the Games in 2012 and live on for generations after as collector's items. We welcome Hornby - and Corgi, Scalextric and Airfix - to the London 2012 family."

Related

Featured Jobs

Gameplan Job Logo 620 x 349

Sales Director UK

Our client is a well established privately owned UK toy manufacturer which has won numerous awards for outstandingly innovative toys, gifts and gadgets. A correspondingly outstanding and talented UK Sales Director is to be recruited who has the potential, the will, the drive and the ambition to advance to a higher position within a few years.

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.