Hasbro strikes Despicable Me 2 deal with Universal

Branded Monopoly and Operation on the way following new global agreement.
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Universal Partnerships & Licensing and Illumination Entertainment have secured a master gaming agreement with Hasbro, which will see the firm create lines based on Despicable Me 2.

Hasbro will develop games including Monopoly, Operation and two collectable Minion Pod games, where players launch Minion pods to battle against each other and complete missions.

Hasbro joins global master toy licensee Thinkway Toys and master domestic apparel partner Hybrid in the Despicable Me 2 licensing programme.

To read the full story on sister site Licensing.biz, simply click on this link.

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