Hasbro site backs Trivial Pursuit - ToyNews

Hasbro site backs Trivial Pursuit

Hasbro has launched a new Trivial Pursuit site to find out which generation is the smartest.
Author:
Publish date:
5_mypictr_300x256.jpg

The site at www.trivialpursuitexperiment.com asks players to log on with their birth date and begin answering questions on behalf of their team. Every correct answer earns a point for the player’s generation.

“Each generation claims that they’re smarter than the one before them. This is their chance to put their knowledge to the test. The Trivial Pursuit Experiment: Battle of the Generations will prove whether young or old can claim the ultimate in bragging rights,” said Hayden West, Senior Brand Manager for Trivial Pursuit.

“Players simply log on and choose their team. They can then answer as few or as many questions as they want, in the category or categories of their choosing. Everyone’s inner genius has the chance to shine.”

According to Hasbro, more than 15 million questions were asked in Trivial Pursuits previous online promotion Battle of the Sexes, which ran online from October 2009 to February of this year. The women bested the men 4,088,139 to 4,077,596

Related

Featured Jobs

Copyrights Group

Marketing Manager

The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.