Hasbro backs Toy & Game Inventors Workshop

Delegates will have the chance to pitch their ideas and inventions to the toy giant.
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Hasbro has signed up as an event sponsor for ToyNews' Toy & Game Inventors Workshop.

The one-day conference and business networking event will take place at Rich Mix, Bethnal Green Road, London E1 on Monday, September 22nd.

The morning conference will provide valuable sessions on aspects including legal, toy safety, manufacturing, retail and marketing issues while in the afternoon, delegates will have the opportunity to pitch their ideas and inventions to representatives from leading toy manufacturers and distributors, including Hasbro.

"Hasbro is proud to be a part of ToyNews' Toy & Game Inventors Workshop 2014," said Phil Sage, senior director, global product acquisition and inventor relations, Hasbro.

"The toy and game inventor community is one of the world's most creative, innovative and fun design communities.Independent toy and game inventors are the lifeblood of the industry and never cease to amaze manufacturers with their out of the box thinking and breakthrough ideas. Without them we wouldn't have the foundations of Furby,Beyblade , Twister, Bop It! and many more innovative toys and games.

"The Toy and Game industry is changing rapidly and needs innovators more than ever. With advances in technology, communication, the crossover between digital and physical, new models of collaboration and co-creation, the possibilities of the next generation of toys and games are endless.

"Hasbro will always encourage new inventors to enter the industry as it evolves to today's (and tomorrow's!) consumer, entertainment and retail landscape."

To book a ticket to the Toy & Game Inventors Workshop, click here.

For sponsorship opportunities, email Jodie.Holdway@intentmedia.co.uk.

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Toy & Game Inventors Workshop 2014 review

The first Toy & Game Inventors Workshop took place in September, as budding toy creators grasped the opportunity to pitch their ideas to some of the biggest companies in the industry. Billy Langsworthy reviews the event and explains how it marks the beginning for a new inventor-shaped string to ToyNews’ bow.

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