GP Flair has announced a new head of marketing in the form of Emmanuelle Cadet who will join the business today.
Cadet boasts extensive experience in the toys industry, coming to Flair from Cartoon Network, where she was licensing director for hard lines. Previous roles also include licensing management positions at Rovio Entertainment and Disney and overseas marketing management roles at both TOMY Japan and France.
Emmanuelle will report directly to commercial director Nicola Bergot who will take on full responsibility for both the sales and marketing functions within the company.
“We are thrilled to have Emmanuelle on board to direct and manage our extensive marketing plans and to lead our very talented marketing team," commented Bergot. "We know that the depth of her experience both in the UK and on an international level will be invaluable to the entire team”.
Emmanuelle Cadet added: “I am delighted to be joining GP Flair, a company renowned for its best in class marketing support for its brands and partners, and I am looking forward to working with Flair's excellent marketing team."
The firm has also announced two sales promotions, both Mandy Victory and Mark Ashurst will be taking on bigger roles and more responsibility as Joint head of sales reporting directly to Nicola.
“The movement within the top sales and marketing positions at GP Flair represents a major step forward in the development of our company," concluded Simon Hedge, MD, "allowing these senior team members to develop in their own roles and build the business for the future. I’d like to welcome Emmanuelle on board, and congratulate Nicola, Mandy and Mark on their new responsibilities.”