Golden Bear forecasts 50 per cent growth following strong 2014

The firm ended 2014 with 33 per cent growth and in the number one spot for all UK plush sales.
Author:
Publish date:
Social count:
0
00gb.jpg

Golden Bear is confident of a successful 2015 following a sales growth of 33 per cent and securing the number one spot in all UK plush sales, last year.

According to the latest NPD figures, the Telford-based company saw its In The Night Garden range become the fastest growing pre-school license in 2014, increasing by 92.8 per cent for the year.

Golden Bear is now forecasting further growth of around 50 per cent for the year ahead, lead – it believes – by new products such as the In The Night garden Activity Table launching this autumn and new brands such as Twirlywoos, Hey Duggee and My First Forever Friends.

2014 saw Golden Bear’s In The Night Garden Talking Soft Toys and Ninky Nonk Musical Activity train become two of the top three best-selling licensed pre-school items.

“Quality, innovation and strong licensed properties are at the core of our business and we look at product development that best expresses this ethos and can offer longevity,” said Barry Hughes, golden Bear commercial director.

“We are now forecasting further growth of around 50 per cent this year.”

Related

5_Pocoyo.jpg

UK trade sees five per cent growth

End of year figures from NPD show that the UK market experienced healthy growth of five per cent during 2006 although, despite strong product, Christmas sales failed to increase on last year.

Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.

Liberty

UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.