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Flair adds Disney's Jungle Junction - ToyNews

Flair adds Disney's Jungle Junction

Firm signs as master toy licensee for the property in the UK and Ireland, further growing its pre-school offering.
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From autumn 2011, Flair will introduce a collection of vehicles and play-sets featuring all the main characters from the TV show.

The first wave of Jungle Junction products will be available at key price points with further development in the pipeline.

The Jungle Junction animated series follows a group of animals on wheels. Part animal, part vehicle, the creatures embark on fast-moving adventures. The series has become a global success for Playhouse Disney.

Kerry Paternoster, product manager, Flair, commented: “We are delighted to be awarded the master toy licence for this inspirational property.Jungle Junction is already proving to be a success story for Disney being popular with both pre-school children who identify with the fun characters, and parents who appreciate the rich content of the storylines.

"We anticipate the toy lines, which combine cute animal characters with quirky vehicles (two favourite features with young children), will be just as successful and will offer a great choice when buying for this age group.”

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