FEATURE: Character's Fireman Sam plans - ToyNews

FEATURE: Character's Fireman Sam plans

We talk to Character Options and Hit about the launch of the new toy line.
Publish date:
Social count:

Character Options is continuing to carve itself a bigger chunk of the pre-school market with key licences. Hit's Fireman Sam is the latest addition.

We spoke to marketing director Jerry Healy and Lesli Zador, International brand manager of Hit Entertainment, about the launch of the new toy line...

To read the full feature, please click here.


Featured Jobs

Gameplan Job Logo 620 x 349

Sales Director UK

Our client is a well established privately owned UK toy manufacturer which has won numerous awards for outstandingly innovative toys, gifts and gadgets. A correspondingly outstanding and talented UK Sales Director is to be recruited who has the potential, the will, the drive and the ambition to advance to a higher position within a few years.

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.

Melissa and Doug Job Logo 620 x 349

Operations Planner

Imagine working for a company with a mission you can truly believe in, a playful and energetic culture, a talented team and a bright future! Melissa & Doug, the toy company committed to nurturing childhood wonder, is looking for an Operations Planner to coordinate the demand planning and supply between European markets and the US.