Counterfeit Rubik?s cubes seized in India

Fake toys confiscated following raids at wholesale toy market in New Delhi.
Publish date:

The perpetrators have been charged under the Copyright Act, Trade Marks Act and the Indian Penal Code. If the accused are found guilty the confiscated cubes will be destroyed.

Worldwide licensor of the Rubik’s Cube, Seven Towns, is playing a key role in the ongoing crackdown.

David Hedley Jones, VP of Seven Towns, said: “We believe we have been able to send out a strong deterrent message in the market and toy dealers will think twice before they try to stock counterfeit Rubik's Cube.

“We intend to send out cease and desist letters to other toy distributors in the same neighbourhood who we suspect also sell counterfeit cubes.

"Given that the news of the raids has spread on a wide scale, we are sure that these distributors will comply”.


0 rubiks champion.jpg

Cube conundrum

Harbottle & Lewis' Jeremy Morton looks at why a recent advisory trademark ruling regarding the Rubik’s Cube presents a “massive blow” to its UK owner, Seven Towns.

Featured Jobs

Copyrights Group

Marketing Manager

The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.