Character Options adds to Rastamouse range

Play-sets and musical toys will complement plush toys based on CBeebies TV show.
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Character Options is expanding its range of toys based on Rastamouse.

It is releasing additional skus to complement Rastamouse plush toys, adding play-sets and musical toys to its current line, based on the popular CBeebies TV show brand.

The news comes as Rastamouse is set to become the new face of Dairy Maniacs Cheddar Stix, an unprocessed natural cheddar snack for kids, thanks to a deal with First Milk. 

A range of Rastamouse phone cases will also be produced by Cover Yours.

Read the full story on Licensing.biz.

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