Ben 10 joins Eggbods

Bluw Toys reveals plans to add further licences to its toy portfolio.
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Bluw toys will roll-out the popular boys licence alongside the new Transformers range.

The initial line-up includes Ben and aliens Eggmungosaur, Eggrath and Ultimate Big Egg Chill.

“Being able to associate your products with these well established licences is like getting a seal of a approval for your toys and allows you to get a step closer to achieving your targets, and more,” says Bluw’s creative director Brian Turner.

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Copyrights Group

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The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.