Bandai signs Noddy

Bandai has been appointed as UK distributor for Noddy.
Author:
Publish date:
Social count:
0
5_Pocoyo.jpg

Bandai was also recently appointed toy distributor for the property in Spain and will be distributing products from master toy licensee NSR from the start of next year.

Next year marks the 60th anniversary of the character and a year of celebrations is planned with extensive consumer and retail marketing complementing a brand new 52-episode TV series Noddy In Toyland.

Commenting on the expanded relationship, Bettina Koeckler, Head of Licensing Sales EMEA at Chorion said: "We are thrilled to intensify our relationship with Bandai in Europe. Next year will be Noddy’s big anniversary year and welcoming Bandai as a partner for the property in the UK will be instrumental in its success."

Julian Boyers, Managing Director, Bandai UK added: "We are very excited to be partnering with both Chorion and NSR on this iconic British brand. We look forward to re-establishing Noddy as a leading preschool license in it 60th anniversary year."

Related

Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.

Liberty

UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.