Popular UK YouTube vlogger, Tiana Toys AndMe is heading to Spring Fair to review this year’s latest offerings.
With over 3.5 million YouTube subscribers and 23.2 thousand followers on Instagram, the online sensation currently has a family friendly ranking of number three in the UK.
Tiana will be on hand to review an offering of the latest toys to hit the children’s market, a sector that has achieved significant growth in recent years. The UK has recently taken the top spot as the largest toy market in Europe, following a 5.9 per cent rise in sales from 2014 to 2015.
Emerging toy trends will be on display at the show this year as licensed products continue to grow in popularity based on movie releases including the likes of Trolls, Cars 3, Despicable Me and Star Wars.
Nick Davison, portfolio director at Spring Fair, said: “We are looking forward to welcoming Tiana, Toys AndMe to the show this year and seeing what she makes of the vast array of new and innovative toys on offer.
“It is great to see so many new brands coming along to the show. Retailers will be browsing the show for gift ideas that we’ll see on the shelf later this year.
“By getting a product review on toys from Toys AndMe is in a way guaranteeing its success. We’re excited to see what she thinks are the next big things.”