WowWee launches new robot ranges

New collection unveiled at the 2009 Consumer Electronics Show in Las Vegas.
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The new line of high-tech robotic toys includes interactive, connected gadgets and robots and a robotic plush line.

The company has made headlines previously with innovations such as the robotic Elvis head, BladeStar flying battle bot, and the FemiSapien lady-bot.

Included in the latest range is the Spyball Spy Cam, a home surveillance robot, which transforms from a rolling, remote-controlled ball into a high-power camera, enabling it to enter rooms on its own. The device takes images and videos and can be controlled via internet connection.

The Cinemin Projector projects sharp images from mobile devices onto any flat surface. The Joebot Buddy walks, talks and beatboxes to any beat. The unit's voice command feature enables it to recognize and respond to programmed phrases.

Roborover is the second new robo-friend in WowWee's 2009 line-up. The robot has an interactive personality that develops as you get to know it. Roborover comes with built-in driving games and multiple sensors.

WowWee is also upgrading its popular Alive Cubs with new additions including the WowWee Alive Seal Pup, Husky Puppy, Koala Joey, and Leopard Cub.

Like last year’s models, the new lines are soft and huggable, with animated expressions and sayings and touch-triggered reactions. Each also comes with adoption papers and a family portrait.



Rise of the robots

Now master of its own destiny in the UK and Europe, WowWee is looking to recreate the magic that saw it flying the flag for toy innovation. Graham Spark is the man charged with that task and as he tells Ronnie Dungan, he?s confident the category has plenty to give?

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