WOMEN OF THE YEAR 2015: Fiona Fraser Bell, Accentuate Games

Sales and marketing director for the new games firm, she has certainly succeeded in getting it noticed.

Author:: Samantha Loveday
Publish date:: Jun 1, 2015
Social count:: 0

Fiona Fraser Bell Accentuate.jpg

Despite having no previous experience in the toy space, Fraser Bell (along with her brother Graeme) threw herself into the launch of Accentuate, embracing every opportunity that came her way.

From doorstepping John Lewis (and succeeding in getting the game onto shelves in time for Christmas), to manning stands at trade and consumer events, she has immersed herself in the task of getting Accentuate into people's hands.

The ToyNews Women of the Year 2015 networking and awards event will take place on Thursday, July 16th at Home House, London. Winners for Rising Star, Innovator, Markeeter and Woman of the Year will be chosen from the top 100. Simply email toynewswoty@nbmedia.com to vote.

Sharon Fosbery University Games.jpg

Marketing manager Fosbery is spearheading the firm's move into arts and crafts.

Rachael Wyatt.jpeg

The games firms' queen of marketing also manages the sales team and network of agents.

Katherine Pierce Jumbo.jpg

Senior marketing manager has over 16 years experience in the business.

Judith Stark Halilit.jpg

The firm's managing director has a great eye for spotting winning ranges.

Ruth Leonard Carte Blanche.png

The director of marketing and new business development has scored deals with Syco, Saban and BBC Worldwide recently.

Rena Nathanson Bananagrams.jpg

The Top Banana of the games firm has secured some lucrative partnerships over the past year.

Emily Maclennan.jpg

Category director is responsible for new product launches at the firm.

Mary Wood.jpg

Marketing director has also enjoyed stints at Mattel, Zapf and HTI.

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.

Liberty

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.