Winning Moves is giving fans the chance to create their own digital Top Trumps cards with the launch of its new app, Top Trump It.
The free app features more than 30 themes, allowing kids and fans to customise their cards with anything from football or romance to music or comics.
Through the app, Winning Moves also boasts the ability to create bespoke themed backgrounds for individual properties, ‘offering licensors the opportunity to engage with their audiences in a creative and interactive way,’ said the firm.
Furthermore, with in-built hashtagging, Top Trump It can engage with social media platforms, a function Winning Moves offers the new app ‘endless potential to fuel social media content for Top Trumps and its partner brands.’
Suzie Howes, head of marketing for Winning Moves, said: “We have been inundated with requests from people to make their own Top Trump cards, and with the release of Top Trumps It there is almost no limit to the creative potential.
“The app is a great opportunity for fans to show off their knowledge of their favourite characters and moves in a fun and shareable way.”
Top Trump It is available for iPhone, iPad and iPod Touch from today from the App Store.