Wham-O Europe links with UK Ultimate Frisbee

Partners with the sport's governing body and supports the Frisbee@schools programme.
Publish date:
5_Ultimate Frisbee.jpg

Wham-O Europe has been appointed an official supplier of Frisbees to the UK and Ireland's Governing Body for the sport of Ultimate Frisbee (known simply as ‘Ultimate’ amongst its fans).

The Wham-O Frisbee and UK Ultimate partnership will be promoted to members and fans with information about Frisbee and links to buy on the official UK Ultimate website.

The ‘Frisbee@schools’ programme, will support the flying disc sport by offering official Wham-O Frisbees to schools along with information and instructions of how to introduce Ultimate as a school sport. The Wham-O Frisbee offer will also feature prominently on all UK Ultimate communications to schools.

UK Ultimate is also inviting schools to take part in the new UKU Schools National Championships Series. "UKU Schools" is a new competition series that brings together local and inter-schools competitions running across the UK, so that the winning teams qualify for the National Finals. UKU Schools will feature shorter games, smaller teams and flexible pitch sizes. The Wham-O Frisbee offer will also feature prominently on all UK Ultimate communications to schools.

Schools affiliating with UK Ultimate will be supported with guidance on how to play, how to join the championships and special availability of Wham-O Frisbees through UK Ultimate.

Si Hill, UK Ultimate said: "The partnership with Wham-O Europe and Frisbee@schools programme offers young people a unique chance to be introduced to the Ultimate sport. We think the initiative will really help us achieve our goal of introducing Ultimate to every school in the UK; and maybe even inspiring a new generation of Ultimate champions. Why not come and join in?"

Alex Kovacevic, Wham-O brand manager at Goldfish & Bison: "We are delighted to sign a deal offering official Wham-O Frisbees to UK Ultimate players and schools. The Frisbee’s journey from launch in 1958 to being the centerpiece of a new sport enjoyed by millions across the world has been remarkable, and it is fantastic for Wham-O to be able to re-connect with Ultimate in this way and help bring a whole new generation into the sport."

Want to receive up to the minute toy industry news straight to your inbox? Click here to sign up for the free ToyNews Daily Digest and Newsflash services. You can also follow ToyNews on Twitter and Facebook.


Featured Jobs


Marketing Director UK

Gameplan I Southeast of England I Salary: Competitive I Date Published Monday 7th January 2019

Rainbow logo landscape_home of classic Final

Product Manager

Rainbow Designs Ltd I Olympia, London I Salary: Competitive I Date Published Wednesday 16th January 2019