Noddy license owner Chorion has agreed a deal with US brand management company FUNimation
Productions, to become master licensor for Noddy in the US.
FUNimation licenses animated properties and content for programming and home videos and has
agreed a takeover by publisher and distributor Navarre expected to complete by May 2005.
The FUNimation deal is a major step forward in Chorion?s plan to bring the Noddy franchise
to other areas of the US market, to build on the launch of its animated series Make Way for
Noddy in July.
Chorion chief executive Nicholas James said: "We are very excited to be working with
FUNimation, a company that has the brand management, distribution and licensing experience
to successfully introduce Noddy to millions of American children and parents."