TP Toys acquires kids clothing company

Firm takes on Muddy Puddles as part of its 2010 plan to extend its product portfolio.
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Muddy Puddles is a family business and has become a successful mail order and e-commerce business, providing durable all-weather clothing for children from birth to 14 years-old.

The firm's catalogue includes waterproofs, winter outdoor clothing and skiwear.

Chris Martyn-Smith, managing director, TP Toys commented “The addition of Muddy Puddles to our product range is very exciting for TP Toys.

"The two product ranges complement each other perfectly and the addition of outdoor clothing to our portfolio will further strengthen TP Toy’s market position as a specialist in this sector."

Muddy Puddles will continue operations at its base in Devon for the foreseeable future.

TP has been designing and manufacturing outdoor toys, including since the 1950’s, when the company began manufacturing the Hula-Hoop.

The company recently celebrated its 50th birthday by introducing the Genius range of products, including Star Trampolines, the Spiro Hop seesaw and Ballooppa, the outdoor football toy.

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